Limbaugh costing radio cash

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Rush Limbaugh upset over criticism that his attacks on Sandra Fluke cost Cumulus millions in lost revenue

By Anomaly/Freak Out Nation:

Advertisers are fleeing from the acidic right wing host Rush Limbaugh’s show, and nothing displays that more than the Conservative host, in retaliation, consideration to ditch Cumulus after CEO Lew Dickey’s recent charge that his company has lost millions in lost ad sales since Rush’s attack on Sandra Fluke. It wasn’t unexpected that Limbaugh attacked a college co-ed, since historically he has targeted women and children, among others, but his hate speech in this instance lasted weeks, non stop.

Cumulus runs a network of approximately 40 stations, and in 2012 the CEO blamed Limbaugh for nearly one third of lost revenue. What’s telling is that the right wing host can’t take criticism, even though he dishes it out on a daily basis with his followers purporting his vitriol to be a freedom of speech issue, thereby disregarding common decency.

the Daily News reports:

Limbaugh’s contract with WABC expires at the end of the year.
Lew Dickey, the CEO of WABC parent company Cumulus, has said Limbaugh’s controversial comments have diminished ad revenue for the past year — and the slump remains a “residual hangover” for the station.

The tipping point occurred over the weekend when a source close to Limbaugh told the Daily News: “Lew needs someone to blame, (so) he’s pointing fingers instead of fixing his own sales problem.”

But, Dickey told analysts that the fallout from the Sandra Fluke controversy cost Cumulus “a couple of million” in the first quarter of 2012 and “a couple of million” in the second quarter.

Limbaugh needs to learn that there are consequences for his actions.

AmericaBlog has a post on this too.

Beck loses 103 sponsors as his UK television broadcast runs for five days straight without any ads.

By Amanda Terkel Today, Color of Change and StopBeck.com announced that the United Kingdom has forcefully rejected Fox News host Glenn Beck. In fact, the UK broadcast of his show “was forced to run without any advertisements” for five days in a row as of yesterday. Additionally, 103 companies have agreed to stop their ads from appearing on his program. Some of the latest defections include Allstate Insurance, Anheuser-Busch, Idaho Potato Commission, Marriott International, Volkswagen, and Western Union. Some of their comments:

– “We in no way want to promote the hateful rhetoric of Mr. Glenn Beck, and therefore take this matter very seriously,” said Dino Balzano, director of advertising at Concord Music Group, parent company of Hear Music, in an email to ColorOfChange.org.

– “We do not intend to have any additional ad placements during the program,” said Jeff Flaherty, spokesperson for Marriott International, in an email to ColorOfChange.org. “I’d like to point out that diversity and inclusion are core values at Marriott and an essential component of our success.”

– “I first learned about this controversy [in November] and asked Fox to take his show out of our rotation,” said Steve Schwartz, executive vice president of consumer services for Intersections, Inc., in an email to ColorOfChange.org. “We no longer advertise on Glenn Beck’s show.”

MCL comment: I know there's a lot of talk about the grand wizard of the tea party movement, let's be real here I doubt Becky believes in half the crap that come out of his mouth. Beck knows the kinds of people he reaches they're either white and old or white and really people who hate the idea of having a color fella being president. So Beck stirs their hate and fears in them for a buck because it's far more easy to incite violence or exploit people's worst nature than actually have people believe in policies that benefits them.

And when one of his loony listeners or viewers act i.e kill cops or kill a security guard at a Holocaust museum Beck washes his hands and backs away acting like " I don't know where he got that idea from". Beck and his fellow ass clowns at Fox News like to crow about their ratings, here's a nasty little secret about Fox News "ratings" conservative, right wingers and other loons on the far right engaged in something called group think.

When every right wing douchebag in the country watching your channel of course you outrank MSNBC and CNN in viewership. Liberals and sane people don't need a 24 hour confirmation in what they believe in is right.

Beck loses 50 percent of his advertising dollars.

By Amanda Terkel Today, Color of Change announced that since it launched a boycott of Glenn Beck’s Fox News show a month ago, the controversial host has lost half of his estimated advertising revenue:

According to the data collected, the amount of money spent by national advertisers on Beck’s program per week was at its highest at approximately $1,060,000, for the week ending August 2, 2009. ColorOfChange.org launched their campaign at the end of that week and since then, 62 advertisers have distanced themselves from Beck. Data collected for the week ending September 6, 2009 shows Beck’s estimated ad revenue at $492,000, equal to a loss of $568,000.

“Fox News Channel has consistently claimed they haven’t lost revenue as advertisers abandon Glenn Beck, but the numbers prove otherwise,” said Color of Change Executive Director James Rucker. “Fox News Channel has a limited amount of ad positions. If 62 companies refuse to run ads on two of their 24 hours of programming, they are losing inventory.”